Gallery images6
median images per top listing
Brand video0 of 10
top sellers include a brand-uploaded video
0%
Creator videos2
median creator videos per top listing
A+ Content5 of 10
top sellers use A+ (enhanced brand) content
0%
How Jewelry & Watches compares
This category's top sellers vs. the median Sports & Outdoors category and all benchmarked Amazon categories.
Gallery images
Jewelry & Watches
6
Sports & Outdoors median
6
All Amazon
6
Brand video
Jewelry & Watches
0 of 10
Sports & Outdoors median
5 of 10
All Amazon
7 of 10
Creator videos
Jewelry & Watches
2
Sports & Outdoors median
8
All Amazon
8
A+ Content
Jewelry & Watches
5 of 10
Sports & Outdoors median
9 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is still an open lever here — only 5 of 10 top sellers use it, so a well-built A+ module puts you ahead of most of the category's leaders, not just its average sellers.
- Creator video adoption is early: category leaders carry a median of just 2 creator videos. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 0 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 2 |
| A+ ContentShare with A+ (enhanced brand) content | 5 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 343 |
Top sellers in Jewelry & Watches
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Football Soccer Baseball Basketball Tennis Racket Necklace for Women Sports Game Day Necklace Sports Fan Neckl…
- 2NextArt Soccer Bracelets for Girls, 6PCS Stackable Soccer Beaded Bracelet Set, Soccer Jewelry Gifts for Player…
- 3NFL Swirl Heart Earrings and Pendant Set - Jewelry Gift for Mom, Wife, Sister, Daughter, Best Friend - Ideal G…
- 42025 Fantasy Football Championship Ring | Heavy FFL Champion Trophy Ring | Gold Silver Tone Plated Award Troph…
- 5SmileBelle Sterling Silver Sport Earrings for Women Soccer Volleyball Gifts | Baseball, Basketball, Softball E…
Frequently asked questions
- How many images do top Jewelry & Watches listings have on Amazon?
- The median top-10 best seller in Amazon's Sports & Outdoors > Fan Shop > Jewelry & Watches category has 6 gallery images (as of August 2026).
- Do best-selling Jewelry & Watches products use A+ Content?
- 5 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Jewelry & Watches listings on Amazon have?
- 0 of 10 top sellers include a brand-uploaded video, and the median listing carries 2 creator (Amazon Influencer) videos.
- What rating do top Jewelry & Watches products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 343 reviews.
Falling behind on Amazon?
Benchmark your digital shelf against top sellers to find the biggest opportunities to increase sales — and the content gaps behind them.
More in Fan Shop
Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.