Gallery images6
median images per top listing
Brand video4 of 10
top sellers include a brand-uploaded video
0%
Creator videos2
median creator videos per top listing
A+ Content10 of 10
top sellers use A+ (enhanced brand) content
0%
How Footwear compares
This category's top sellers vs. the median Sports & Outdoors category and all benchmarked Amazon categories.
Gallery images
Footwear
6
Sports & Outdoors median
6
All Amazon
6
Brand video
Footwear
4 of 10
Sports & Outdoors median
5 of 10
All Amazon
7 of 10
Creator videos
Footwear
2
Sports & Outdoors median
8
All Amazon
8
A+ Content
Footwear
10 of 10
Sports & Outdoors median
9 of 10
All Amazon
9 of 10
What this benchmark means
- A+ Content is table stakes: 10 of 10 top sellers use it. A listing without A+ is visibly behind every leader on the shelf.
- Creator video adoption is early: category leaders carry a median of just 2 creator videos. A steady creator content pipeline is one of the fastest ways to out-content this category's top sellers.
- The leaders are entrenched — a median of 14,108 reviews at 4.6 stars. Content parity with this benchmark is the price of entry; review volume takes longer to build.
The numbers
| Content benchmark | Top 10 best sellers (August 2026) |
|---|---|
| Gallery imagesMedian image count across top listings | 6 |
| Brand videoShare with a brand-uploaded product video | 4 of 10 listings |
| Creator videosMedian count of Amazon Influencer / creator videos | 2 |
| A+ ContentShare with A+ (enhanced brand) content | 10 of 10 listings |
| Star ratingMedian listing rating | 4.6 stars |
| ReviewsMedian review count | 14,108 |
Top sellers in Footwear
The top-ranked listings in this category's benchmark cohort (August 2026 snapshot) — the pages setting the content bar above.
- 1Converse Chuck Taylor All Star Low Top Sneaker 11 Women/9 Men Black
- 2Nike Men's Air Monarch IV Training/Workout Shoes 10.5 X-Wide Black/Black
- 3Reebok Princess Sneakers for Women, Comfortable Walking or Tennis Womens Shoes 9 Wide Us-white
- 4Converse Unisex Adult Chuck Taylor All Star High Top Sneaker 13 Women/11 Men Optical White
- 5FOCO mens NFL Team Logo Legacy Sport Slide Sandals 11-12 Legacy Dallas Cowboys
Frequently asked questions
- How many images do top Footwear listings have on Amazon?
- The median top-10 best seller in Amazon's Sports & Outdoors > Fan Shop > Footwear category has 6 gallery images (as of August 2026).
- Do best-selling Footwear products use A+ Content?
- 10 of 10 of the top 10 best sellers in this category use A+ Content on their product pages.
- How much video do top Footwear listings on Amazon have?
- 4 of 10 top sellers include a brand-uploaded video, and the median listing carries 2 creator (Amazon Influencer) videos.
- What rating do top Footwear products have on Amazon?
- The median top seller in this category holds a 4.6-star rating across 14,108 reviews.
Falling behind on Amazon?
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Source: Cohley's Amazon Content Benchmarks, August 2026 snapshot. Benchmarks describe the top 10 best sellers in each category — the leaders, not the average listing. Read the methodology.