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Real People, Real Results: Why authenticity trumps AI on TikTok, Instagram, and beyond
At Sijo, they aim to share the importance of a mindful lifestyle at home. They create uncompromising and unparalleled products that are versatile and timeless because they believe home is more than just the physical space!
With this campaign, Sijo Home was looking to generate a buzz around its very exciting Black Friday sale. They were able to work with 14 Cohley micro-influencers to generate over 150k impressions and over 80 usable pieces of content!
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/andya_b-11-19-2019-25-55-LRM_EXPORT_13232344869169_20191118_141319100-7-Jul-06-2022-02-57-19-74-PM-2.jpg" alt="andya_b-11-19-2019-25-55-LRM_EXPORT_13232344869169_20191118_141319100-7.jpg">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/kenzie_salomon-11-25-2019-12-35-4D7A2937-Jul-06-2022-02-57-30-42-PM-2.jpg" alt="kenzie.salomon-11-25-2019-12-35-4D7A2937.JPG">
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<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/mochthecorgi-11-18-2019-55-00-649322A6-C63E-418C-BF4D-8580158E9133-Jul-06-2022-02-57-15-50-PM-2.jpg" alt="mochthecorgi-11-18-2019-55-00-649322A6-C63E-418C-BF4D-8580158E9133.JPG">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/andya_b-11-19-2019-25-55-LRM_EXPORT_29194242341100_20191118_200613839-Jul-06-2022-02-57-26-70-PM-2.jpeg" alt="andya_b-11-19-2019-25-55-LRM_EXPORT_29194242341100_20191118_200613839.jpeg">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/theblondeseyeview-11-18-2019-02-08-22DF84DF-59F0-4F19-A634-B52C17AF2BE8-Jul-06-2022-02-57-24-97-PM-2.jpeg" alt="theblondeseyeview-11-18-2019-02-08-22DF84DF-59F0-4F19-A634-B52C17AF2BE8.jpeg">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/andya_b-11-19-2019-25-58-LRM_EXPORT_14759034311451_20191118_144555820-Jul-06-2022-02-57-28-36-PM-2.jpg" alt="andya_b-11-19-2019-25-58-LRM_EXPORT_14759034311451_20191118_144555820.jpg">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/zn_homedecor-11-18-2019-00-59-IMG_5358203-Jul-06-2022-02-57-33-05-PM-2.jpg" alt="zn_homedecor-11-18-2019-00-59-IMG_5358203.jpg">
<img src="https://www.cohley.com/hubfs/Imported_Blog_Media/kenzie_salomon-11-25-2019-12-36-4D7A2966202-Jul-06-2022-02-57-32-05-PM-2.jpg" alt="kenzie.salomon-11-25-2019-12-36-4D7A2966202.JPG">
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